The world is changing, and it’s changing fast.
As we move into the future, it’s essential to understand how to keep up with all the changes happening around us. The best way to do that is by using AI tools.
If you’ve been doing SEO for a while, you know that some things never change: content marketing, link building, and maintaining a strong social media presence.
However, as technology advances and advances in AI become more accessible to businesses and individuals, there are also new ways of thinking about SEO strategies that aren’t just about content anymore; they’re about popping up your brand in the search engine results page in such a way that people can find you easily when they’re looking for what you offer.
That’s where AI comes in! These days, there are many different types of AI tools available for businesses and individuals who want to use them in their SEO campaigns.
They’ll help you improve your ranking position on Google Search Engine Results Page (SERP), increasing traffic numbers overall and improving click-through rates. That means higher sales and profits.
Hence, in this article, we’ll provide a list of the 8 best AI SEO tools available today and explain how AI SEO can benefit your SEO strategy.
10 Best AI SEO Tools For 2023
Are you in a hurry? Here is a quick overview of the Best AI SEO Tools for you.
Sr.No | Name | Rating | Starting Plan |
1 | Surfer SEO | 4.2/5 | $59 |
2 | Semrush | 4.8/5 | $119 |
3 | RankIQ | 4.1/5 | $49 |
4 | MarketMuse | 4.2/5 | $149 |
5 | SE Ranking | 4.3/5 | $39 |
6 | Keyword Insights AI | 4.1/5 | $49 |
7 | Writerzen | 4/5 | $39 |
8 | Can I Rank | 4.2/5 | N/A |
9 | BrightEdge | 4.1/5 | N/A |
10 | Frase | 3.9/5 | $14.99 |
Here is the list of the 11 best AI SEO tools for you to consider
1. Surfer SEO
Surfer SEO tops our list of the best AI SEO tools, and for a reason.
It’s an AI-driven platform that helps marketers optimize their content strategy. It offers a variety of features, including keyword research, competitor analysis, and on-page optimization. No doubt, Surfer SEO is one of the best Ai marketing tools available out there.

Further, it gives a data-driven SEO blueprint and evaluates over 500 ranking variables to help you rank higher in search engine results pages. It’s perfect for content writers, bloggers, and agencies.
Features of Surfer SEO
- The Audit tool in Surfer SEO is exceptionally excellent. This tool can help you outrank your competition for the targeted keywords.
- The Content Editor provides SEO instructions for generating optimized content based on keywords you specify and data from competitive websites already ranking on Google.
- This AI SEO tool provides an advanced “Keyword Research” feature that can help you discover a wealth of keywords, including; question-based keywords.
- In order to help you better optimize your content, Surfer SEO offers SERP Analyzer that highlights standard ranking criteria from top sites.
Pricing of Surfer SEO
It offers 4 plans, including free, and its paid plans start from $59 per month.

2. Semrush
Semrush is another popular and one of our tops recommended AI SEO tools. It provides powerful keyword research capabilities and helps you uncover new opportunities for content optimization.

It also offers an in-depth analysis of your competitors’ strategies, so you can make sure your content stands out from the competition. In addition, Semrush provides a comprehensive suite of tools for tracking your SEO performance, including website analytics and link building.
Features of Semrush
- The On-Page SEO Checker tool of Semrush gives users a list of actions (like backlink probability, keyword ideas, and more) they may perform to improve the search rankings of their web pages.
- The Organic Traffic Insights tool of Semrush offers an intuitive dashboard that includes data from your Google Analytics, Google Search Console, and Semrush account.
- You can monitor the daily ranks of a website based on a specific set of targeted keywords using its Position tracking tool.
Pricing of Semrush
Semrush has three pricing levels ranging from $119.95 to $449.95 per month. You can check the working Semrush Coupons to save more on Semrush.

3. RankIQ
RankIQ is a comprehensive AI-based SEO platform that provides an in-depth analysis of your website’s performance. It helps you identify and improve ranking factors, optimise content, and measure and track ROI.

RankIQ also offers keyword research and content suggestions to ensure your website is as search-engine-friendly as possible.
Features of RankIQ
- Its SEO content briefs let you create outlines for your blog posts in less than a minute by identifying the topics that Google’s ranking algorithm expects you to cover.
- RankIQ has a huge library of keywords with low competition and high traffic for almost every niche.
- The AI SEO Report assigns a letter grade to your content and identifies areas for improvement so that you may compete for a high Google ranking.
- The tool analyses top-ranking articles for a keyword and suggests the ideal word count for your content.
Pricing of RankIQ
The pricing of RankIQ starts at $49 per month.
4. MarketMuse
MarketMuse is a powerful AI-powered SEO tool specifically designed for content marketing. It offers an in-depth analysis of your website’s content, giving you insights and recommendations on optimizing it for better search engine visibility.

It is best suited for medium to big agencies or businesses with SEO writers that want to develop a highly competitive content marketing plan based on real facts rather than gut sense.
Features of MarketMuse
- The keyword research feature of MartketMuse allows you to find the targeted keywords to get high traffic from various search engines like Google.
- Its Article Analyzer assists writers in improving their content by highlighting areas where they can add more relevant information.
- You can find trending and popular topics for your niche with the help of its topic research tool.
Pricing of MarketMuse
MarketMuse offers two premium plans that are a little expensive. The starting cost is $149 per month. The AI SEO tool also offers a free plan with limited features.

5. SE Ranking
SE Ranking is an AI-based SEO tool that not only helps you optimise your website for higher search engine rankings but also provides detailed analytics and insights into how users interact with your site.

This fantastic all-in-one SEO tool offers advanced features like competitor analysis, keyword research, and backlink monitoring at affordable pricing for everyone, from a single administrator to a fully-staffed company.
Features of SE Ranking
- SE Ranking has the best rank-tracking features that allow you to monitor the progress of your keywords in search engines such as Google, Bing, and YouTube.
- The SEO tool lets you run a Website Audit to identify every minor and critical issue preventing your website from hitting top rankings.
- Using the backlink monitoring feature of SE Ranking, you can quickly discover and disavow poor links.
Pricing of SE Ranking
SE Ranking has three plans. The cost of each subscription varies according to how many keywords you want to track. It also offers a custom plan for your customized needs.

6. Keyword Insights AI
This is a new yet powerful SEO tool that helps you identify the best keywords to target and optimize your website.
Keyword insights AI clusters keywords into similar categories using geo-specific, real-time SERP data. In addition, it helps you uncover profitable keywords by analyzing millions of search queries from around the world, helping you boost your organic traffic and rankings.

Features of Keyword Insights AI
- You can enter a seed keyword into its Keyword Discovery tool to instantly generate hundreds of similar and related keywords.
- Keyword Insights AI can identify the intent of a search term. As a result, it helps you quickly determine what content you need to write.
- With its AI-powered content briefing tool, you can quickly and perfectly generate the outline for your blog posts or articles.
Pricing of Keyword Insights AI
It has four pricing options for beginners to agencies. The cost of its basic plan is $49 per month.

7. Writerzen
WriterZen is another excellent AI-powered suite of tools designed to assist writers in analyzing and enhancing the SEO performance of their content and building their readership.

Moreover, it is a comprehensive SEO tool that helps you generate content that ranks higher in search engines by providing features like topic discovery and keyword research. Further, with WriterZen, you can easily and quickly create high-quality, SEO-friendly articles on any topic.
Features of Writerzen
- The topic Discovery feature allows you to find potential topics for your content. It displays multiple clusters with numerous headlines to consider.
- It provides detailed insights into the market’s size, the strength of specific keywords, and the user’s search intent to ensure that keyword research is on the right track.
- Writerzen helps you determine the keywords that will lead to sales from organic visitors and project the expected revenue volume for a selected keyword list.
Pricing of Writerzen
Writerzen offers a 7-day free trial for exploring its features. However, to fully use the software, you may switch to its premium plan, which starts at $39 per month.

8. Can I Rank
CanIRank has evolved over the past few years to become one of the SEO industry’s most trusted keyword research and competition analysis tools.

It has several useful features, such as link building, rank tracking, on-page SEO, and much more.
Furthermore, CanIRank integrates data and analytics from various services, like Semrush, MOZ, and Ahrefs, with its own ranking models to produce actionable suggestions that would help you in search engine ranking.
Features of CanIRank
- CanIRank allows you to discover ways to build links, interact with influencers, and share your content with target users.
- This AI SEO tool analyses your website and provides you with a keyword difficulty score to improve your SEO ranking.
- CanIRank can assist you in locating keywords that your rivals are not targeting and semantically related terms.
Pricing of CanIRank
You need to contact the sales team of CanIRank in order to get the details about their pricing.
9. BrightEdge
The platform uses artificial intelligence to analyze search intent, optimize content, and generate page traffic. Brands usually use BrightEdge to measure their content performance and optimize their business with the help of AI.

With this tool’s help, you can quickly get your hand on the latest trends and also automate keyword research. Besides, users can easily implement the needed actions on their content with the help of the tool.
Moreover, the AI helps the users to audit their website and detects critical errors that may lead to the downfall of the page.
Key features of BrightEdge
- You can generate content ideas and get suggestions to improve your content with the help of BrightEdge.
- The platform helps you to monitor your SEO activities and improve your text, headings, and cross-linking.
- It helps you to optimize each page of your website to boost its appearance in organic searches.
Price of BrightEdge
BrightEdge offers personalized pricing according to the needs of the customers.
10. Frase
Frase offers various services for optimizing your content, like research, writing, optimization, and creating outlines. It is an all-in-one tool for content creators. The tool helps in optimizing voluminous content with the use of AI.

The tool is best for generating SEO-optimized content within seconds, making the work hassle free. You can compile, analyze and converge the best content with the help of the platform.
Besides, the dashboard analyzes the pages that are losing rank and the pages that need to be updated. It helps you to make the desired changes that will help the pages to stay at the top of Google searches.
Key features of Frase
- Frase helps you optimize your article’s content and provides a score for your content.
- You get custom templates and outline builders for your articles.
- It analyzes your content and provides SEO suggestions.
Pricing of Frase
The Platform offers three different plans for customers. You can select from Solo, Basic, and Team plans. The starting price of Frase is $14.99.
11. AlliAI

This AI-powered SEO tool assists companies in improving their search engine rankings.
AlliAI assists you in determining the best keywords to target for your website. It delivers a list of associated keywords, together with their search volume and difficulty degree.
Furthermore, this tool offers you with precise information on the SEO effectiveness of your website. These reports monitor your keyword ranks, backlinks, and other crucial SEO parameters.
AlliAI is an ideal choice if you want an easy-to-use and effective solution to increase your SEO.
Features of AlliAI:
- AlliAI assists you in determining the best keywords to target for your website. It gives you a list of relevant terms, as well as their search volume and difficulty degree.
- It enables you to create backlinks to your website. It gives you a list of prospective backlink sources as well as tools to assist you contact these sources.
- AlliAI presents you with precise information on the SEO performance of your website.
- This tool recommends you to, How to improve your title tags, meta descriptions, and other on-page content.
Pricing of AlliAI
Along with the free plan, AlliAI plans start at $249 per month.
How Can AI SEO Benefit Your SEO Strategy?
The impact of artificial intelligence on search engine optimization is undeniable. With the growing use of machine learning and other forms of AI, search engines can now understand your company’s website better than ever before. As a result, they can provide you with more accurate rankings, which will help boost your website’s visibility within the search results.
Note: Here, we have created a list of Competitive Intelligence tools for better marketing research in a creative way.
There are many benefits to using artificial intelligence (AI) in your SEO strategy, but the following are the most important:
- One of the most immediate and obvious benefits is the increase in speed. AI tools can work far more quickly than humans, which means you can get a lot more done in a shorter period of time.
- The second benefit is that AI tools are better at finding information on your website than humans are. This means they will be able to determine what keywords are most important for your business and how those keywords relate to each other to form phrases that are more likely to be searched by potential customers.
- The third benefit is that there’s no risk of human error with these tools: you won’t have to worry about making mistakes when it comes time for optimization.
- Next, AI-powered SEO tools can go through large amounts of data efficiently and accurately. This means they can analyze a large amount of website data to develop the most accurate recommendations for improving your SEO rankings.
Now let’s look at some of the best AI SEO tools out there:
Verdict: Which is the best AI SEO Tool?
Artificial intelligence is transforming the world of search engine optimization (SEO) today. AI-powered SEO tools offer powerful features that can help you optimize your website for improved rankings and increased visibility. In this article, we have shared eight of the best AI SEO tools currently available.
If we have to recommend one SEO tool, we’d recommend Semrush for the same.
From keyword research to backlink monitoring, these AI-based SEO tools can help you stay one step ahead of the competition and ensure that your website is always performing at its best whether you’re just starting or have an established website.
FAQs
Best AI SEO Software evaluates website data, identify improvements, and deliver actionable insights. They optimize content, keywords, and backlinks to boost search engine ranks.
Yes, AI SEO tools provide data-driven recommendations based on extensive research. They provide advice on how to improve page load speed, mobile responsiveness, user experience, and other technical elements of website performance.
Yes, AI SEO Software are designed to cater to businesses of all sizes. Even if you are a small business owner or part of a large enterprise, AI SEO tools offer scalable solutions to help improve your website’s SEO performance and drive organic traffic.