10 Best eCommerce Platforms For Your Online Store In 2023

Best eCommerce Platforms - AnswerIQ

According to Statista, the global eCommerce business market is about to reach US$113.50 Billion in 2023 and is expected to surpass US$191.40 Billion in 2027. 

In such a situation, starting an eCommerce business with an excellent eCommerce platform is the smart move one can ever take. But in a world full of tons and tons of eCommerce platforms and plugins, finding the right one is really a task. 

But relax! Here, in this article, we have mentioned the 10 best eCommerce platforms with their benefits and functionalities. At last, you’ll have a clear idea of what platform you should choose. 

So without beating about the bush, let’s move forward!

Top 10 eCommerce Platforms: Overview

Are you in a hurry? Here is a quick overview of top eCommerce Platforms

Sr. No.eCommerce PlatformsKey Takeaways
1.ShopifyAll-in-one eCommerce platform
2.WoocommerceBest for WordPress sites
3.SquarespaceLots of on-demand customizable themes and designs, 
4.BigcommerceBest for enterprise-level businesses
5.Wix eCommerceEasiest to use eCommerce platform
6.Adobe CommerceBest for b2b and b2c eCommerce experiences
7.EcwidBest eCommerce plugin for any website, social network and marketplace
8.VolusionDecent eCommerce platform
9.WeeblyUnderrated yet effective eCommerce platform 
10.SellfyBest eCommerce plugin for any website, social network, and marketplace

10 Best eCommerce Platforms For Your Online Store In 2023

Here, we have listed the top 10 eCommerce Platforms that will help you to grow your business in 2023:

1. Shopify

Shopify Overview

doesn’t really need an introduction. Whenever we talk of eCommerce platforms, this name arises every time. Even we also believe that Shopify rules the whole eCommerce genre with its top-notch functionalities. Thus, we have kept it first on our list. 

However, it’s mainly a Saas eCommerce platform that allows you to create a standalone storefront and sell products at a pocket-friendly budget. From extensive marketing features to out-of-the-box store management functionalities to tons and tons of leading third-party integrations, Shopify has literally brought everything you need to build a scalable eCommerce business. 

Not only that, but Shopify also has launched Shopify Plus, a dedicated platform for enterprise-level businesses, while simultaneously taking care of newbie startups. 

Key Features

  • 70+ (free & paid) updated and modern themes
  • Advanced and user-friendly inventory management
  • Unlimited bandwidth
  • SEO best practices to boost visibility
  • Automated tax calculations
  • Abandoned cart recovery
  • Multiple payment processors
  • 2200+ well-known apps & integrations
  • Shopify POS
  • Multi-channel selling
  • Advanced dashboard for reporting and analytics
  • Great customer support system


Pricing (3-day free trial)

  • Basic Plan: $29/month
  • Shopify Plan: $79/month
  • Advanced Plan: $299/month
  • Shopify Plus: Create a custom plan for yourself (Usually, pricing Starts from $2,000/month)

(Note: If you are a new Shopify customer, you can access Shopify’s basic plan at only $1 for 2 months. Make sure you don’t miss this chance.)

Who Should Choose Shopify?

No matter whether you are just starting out or already have a growing business, Shopify is the go-to choice for everyone. 

2. Woocommerce

Woocommerce Overview

If you already have a WordPress site and looking to set up an eCommerce business, Woocommerce is for you. It’s an open-source eCommerce platform that can set up a store on WordPress and add other functionalities like product listing, getting payments and shipping options to it within just a few minutes. 

Not only that, Woocommerce is highly customizable and extendible, giving you full freedom to add any third-party integrations from its marketplace.

 Even this platform is also quite developer-friendly. As it’s built with a REST API, you can integrate it with any service and customize it further to meet your needs. 

And the best part? – Woocommerce plugin is completely free. 

However, in this whole process, if you find any difficulties, you can take help from Woocommerce’s online resources or hire a verified Woocommerce expert. 

Key Features

  • Highly customizable
  • Multiple themes
  • Real-time shipping
  • Unlimited product variations
  • Extensive documentation
  • A huge marketplace of third-party apps and integrations
  • Out-of-the-box SEO functionalities
  • In-depth analytics


  • You are limited to working with WordPress only. 


Integrating Woocommerce is completely free. 

Who Should Choose Woocommerce?

If you are already working with WordPress, no eCommerce platform can serve you better than Woocommerce. 

3. Squarespace

Squarespace Overview

Squarespace is a free website builder widely used to create top-notch sites that meet both your creative and professional needs. 

However, Squarespace has another side too. Besides letting you create an incredible site, it also allows you to add some eCommerce tools that are quite handy for building a storefront and selling products/services seamlessly. 

Though Squarespace is famous for its wide-ranging theme library, its eCommerce features are also quite impressive. From product variants and inventory management to product selling and tax configuration, Squarespace has integrated every kind of eCommerce utility and is now competing with the leading eCommerce platforms available in the market. 

Key Features

  • Expertly designed eCommerce templates
  • Custom domain
  • SEO solution
  • Limitless product variants
  • Easy-to-navigate functionalities
  • Email marketing features
  • Social selling options
  • POS Extension
  • Award-winning customer support team


  • You need to pay extra to access email marketing features.


  • Personal: $16/month
  • Business: $23/month
  • Basic Commerce: $27/month
  • Advanced Commerce: $49/month

(Note: It also offers a 14-day free trial. You have to upgrade to its Business and commerce plans to benefit from the extensive eCommerce functionalities.)

Who Should Choose Squarespace? 

We won’t recommend this platform to enterprise-level businesses. But if you are just starting out or have a mediocre-level business, Squarespace is your perfect choice.

4. Bigcommerce

Bigcommerce Overview

Bigcommerce is another giant eCommerce platform with every feature you need to empower your online store. Like Shopify, BigCommerce is quite user-friendly. Still, as far as our experience is concerned, we find this platform gives an extra edge to enterprise-level businesses, as here you’ll get huge options and functionalities for multinational selling. 

However, Bigcommerce also has great store management capabilities, real-time shipping, top-notch SEO tools, a streamlined checkout process, discounts and coupons, and extensive marketing features. 

Apart from that, it also takes care of other services like hosting, web security, Google AMP, and community forums that are usually overlooked by most eCommerce platforms. 

Key Features

  • Page building tools
  • Inventory management tools
  • Customer groups
  • Multiple shipping and payment providers
  • Plug-ins & POS integration
  • Multi-channel selling
  • Seamless checkout
  • Advanced security and customer support


  • Free themes aren’t up to the mark. 
  • You need some to get habituated to this platform.

Pricing (15-day free trial)

  • Standard: $29/month
  • Plus: $79/month
  • Pro: $299/month
  • Enterprise: Custom price

Who Should Choose Bigcommerce?

From small to medium to large businesses, anyone can go for this platform. But we especially recommend Bigcommerce to those who already generate high revenue and are looking for international growth. 

5. Wix eCommerce

Wix Ecommece Overview

If we talk of the easiest yet most effective eCommerce platform online, Wix eCommerce is the choice. Like Squarespace, Wix is also designed as a website builder, but business owners can also make the best out of it with its advanced and extensive eCommerce and marketing features. 

With over 500+ designer-made templates, seamless inventory management solutions, and easy-to-navigate store-building tools, it will take less than an hour to set up an excellent online storefront that meets your needs. 

Not only that, but Wix also offers other options like migrating the brick-and-mortar shop, moving an already existing eCommerce store to Wix, connecting with Wix partners, and much more. 

With Wix, you are not limited to selling in your store only. You can enable other functionalities like dropshipping, multichannel selling, POS solution, and POD integrations to boost your sales and revenue. Also, its native marketing features (SEO, Facebook ads, Instagram ads, Gift cards) are quite impressive and helpful in maintaining store scalability. 

Key Features

  • Powerful store-building features
  • Performance-first infrastructure
  • The capability of handling high-volume sales and traffic
  • PCI DSS integration
  • Global eCommerce tools
  • Automated sales tax
  • 80+ Payment gateways
  • Now Wix has introduced Ascend by Wix, all-in-one marketing and customer management suite.
  • Advanced customization with Wix APIs and SPIs
  • Performance tracking features


  • Difficulties in data migrating
  • Poor customer support team


  • Business Basic: $17/month
  • Business Unlimited: $25/month
  • Business VIP: $35/month

Who Should Choose Wix eCommerce?

Wix eCommerce is specially designed to help newbie startups. 

6. Adobe Commerce

Adobe Overview

Our next choice is Adobe Commerce (previously known as Magento). It’s an all-in-one eCommerce platform that uses AI and advanced data sharing and creates a personalized eCommerce solution that is scalable, extensible, and highly customizable. 

Not only that, with Adobe Commerce, you can create b2b and b2c shopping experiences with its comprehensive features like multi-brand solutions, mobile centricity, top-notch UX, page-building solutions, live search, inventory and order management, and many more. 

We also liked its product recommendation feature that helps visitors find the right products at the right time. So, in a nutshell, Adobe Commerce is a strong and reliable eCommerce solution helping companies optimize their eCommerce experience across the whole customer journey. 

Key Features

  • Commendable UX
  • Page building tools
  • Huge marketplaces of apps & integrations 
  • Live search
  • Inventory management & order fulfillment
  • Customer account management solution
  • Supports PWAs
  • Automated report updates


  • Navigating Adobe Commerce is hard for beginners


Adobe Commerce’s pricing starts from $22k. 

Who Should Choose Adobe Commerce?

Both from user-friendliness and pricing point of view, Adobe Commerce is not for newbie businesses. You need to have the advanced tech knowledge to navigate this platform. Thus, Adobe Commerce is solely for Enterprise-level businesses. 

7. Ecwid

Ecwid Overview

Like Woocomerce, we have chosen another excellent eCommerce plugin – Ecwid.  But unlike Woocommerce, here you are not limited to working with WordPress only. Rather, you can seamlessly integrate this platform with any website, business page, social network, and marketplace. 

Even if you don’t have a website, you can go with Ecwid by Lightspeed, which will set up a built-in online store within just a few minutes. Moreover, if you have multiple storefronts, you can sync and manage them together on just one single platform. It also allows you to customize storefronts, organize products, fulfill orders and manage other functionalities.  

And what’s more exciting? – Ecwid offers a completely free plan for a lifetime. 

Key Features

  • Easy integrations with any sites and social channels
  • Offers POS system
  • Multi-lingual selling features
  • GDPR Compliance
  • Attractive product layout
  • Has mobile store app
  • Dropshipping and POD services
  • Onsite payment gateways
  • Marketing automation
  • Product filtering options


  • The free plan doesn’t offer any SEO functionalities.


  • Free: $0
  • Venture:$15/month
  • Business: $35/month
  • Unlimited: $99/month

Who Should Choose Ecwid?

It’s an ideal choice for small to mid-level businesses. 

8. Volusion

Volusion Overview

Volusion is an underrated yet exceptional eCommerce platform that helps you create an engaging storefront with multiple responsive themes and sell products with powerful eCommerce features like inventory management, product options, payment collection, modern checkout solution, shipping options, and many more. 

This platform also takes care of your business growth as it has integrated SEO tools, social integrations, cross-selling functionality, in-house marketing services, and tons of other advanced features. 

Thus, no matter what vision you have for your business, Volusion has your back at each step of your journey. 

Key Features

  • Modern and mobile-friendly themes & designs
  • Automatic image optimization
  • Loads faster
  • Friction-less checkout experience
  • Multiple payment options and integrations
  • Robust SEO functionalities
  • In-house marketing services
  • ROI tracking feature


  • No built-in blogging feature

Pricing (14-day free trial)

  • Personal:$35/month
  • Professional: $79/month
  • Business: $299/month
  • Prime: Custom price

Who Should Choose Volusion?

Again, we would recommend this platform to small and medium-sized businesses. 

9. Weebly

Weebly Overview

Last but surely not least, we have Weebly. Though Weebly is well-known as a website builder, you can still build a decent storefront and manage your ecommerce business with its premium selling and marketing tools. All you have to do is to choose a store design and customize it further with its simple drag-and-drop methods. 

Now, if we talk of its eCommerce and marketing features, take our words – they are wide-ranging. From Shipping, inventory, and order fulfillment to Abandoned cart recovery to SEO functionalities, Weebly has incorporated every advanced feature, giving neck-to-neck competition to its rivals. 

Key Features

  • Premium store designs
  • Drag and drop editing method
  • Abandoned cart recovery
  • SEO best practices
  • Shipping tools
  • Inventory management
  • Seamless checkout
  • Gift and coupon cards
  • World-class customer support team


  • Limited customization option


  • Free: $0
  • Connect: $10/month
  • Pro: $12/month
  • Business: $26/month

Who Should Choose Weebly?

This platform has especially been built to help newbie entrepreneurs. 

10. Sellfy

Sellfy is a powerful eCommerce platform that allows individuals and businesses to sell digital products online quickly and easily. Sellfy provides you best tools that you need to market and sell your products online.

Key Features

  • Easy Store Setup
  • Customizable Storefront
  • Unlimited Products
  • Digital Product Delivery
  • Payment Processing
  • Marketing and Promotional Tools


  • Sellfy’s SEO capabilities are limited, which may make it harder for your products to rank well in search engine results pages.


  • Starter $29/mo
  • Business $79/mo
  • Premium $159/mo

Who Should Choose Sellfy?

 You run a small business that sells digital products, Sellfy’s affordable pricing and user-friendly interface make it a great option.

Final Verdict: Which eCommerce Platforms Is The Best In 2023?

Here comes the most important question – which platform should you choose ultimately? 

Though we have handpicked the top 10 eCommerce platforms here, we believe not everything suits everyone. Thus, before purchasing any of them, we would suggest you to do some research. 

For example, if you don’t have any prior eCommerce knowledge and are looking to sell online, Shopify, Wix, and Squarespace would be your perfect choice. In contrast, if you have an already-grown business and are trying to scale it to the next level, Bigcommerce is for you. 

Likewise, if you already have a website that drives decent traffic, it’s better to go for plugins like Ecwid or Woocommerce

Now, it’s up to you! Do some background research, evaluate your needs and requirements, and then choose any of them.

Still, have doubts? Do let us know below. 

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