11 Best AI Copywriting Software & Tools Of 2024

Have you ever been frustrated by your lack of creativity and experience when it comes to writing and ended up having a breakdown because of writer’s block?

That’s when AI Copywriting software came to the rescue to help you with ideation and creation of the content. But now, there are hundreds of AI copywriting software in the market, so choosing the best one can be a difficult task.

That’s why I took it upon myself to try hundreds of AI copywriting tools to bring you this refined list of the 11 best AI Copywriting Software. I have compared all the tools on this list based on their key features, pricing, and pros & cons.

So, let’s get on with the list without wasting any more time.

Top 11 AI Copywriting Software: In A Nutshell (2024)

Are you in a hurry? Here is a quick overview of the Best AI Copywriting Software:

Sr. No.AI Copywriting SoftwarePricingG2 Rating
4.Copysmith (Describely)$9-$250/month4.3/5
6.Outranking$29-$159/monthNot Available
9.Content Bot$1-$99/month4.8/5
11.Hypotenuse AI$29-$59/month4.4/5

Here is the list of the best AI copywriting software for you to try.

1. Jasper 

Jasper is a copywriting software that uses AI to help you write engaging, high-quality content for your blog or website.

You can also write social media posts and product descriptions for your business. And the best thing is, you can do all this within minutes.

Ai Copywriting Software-Jasper 

Initially, it was named Conversion. Ai, then Jarvis, and now Jasper. While it has undergone several name changes and rebranding stages, one aspect that has remained unchanged and enhanced is its “high-quality content creation efficiency.” As a result, it ranks among the best ai copywriting software. Jasper AI also comes with the come with AI Story Generator, which generates awesome stores. What’s more, you can use Jasper for AI Marketing to improve your marketing game.

Highlighted Features of Jasper

  • Jasper can generate content in 25+ different languages, including English, French, Italian, Spanish, German, Portuguese, etc.
  • The tool offers integration with Surfer SEO, which will help you optimize your content for various search engines like Google. 
  • Jasper includes Grammarly Premium for free, which will help you create content with a logical flow and grammatical consistency.
  • It provides users with a variety of content generation recipes, meaning it gives writers commands to produce any content.

Pros of Jasper

  • Create high-quality content in just a few minutes
  • Set up your brand voice to generate content in the same style that resonates with your brand
  • Exclusive 7-day free trial giving you access to all of its premium features

Cons of Jasper

  • Need to provide a lot of human input to get the exact content you’re looking for
  • Sometimes the AI-generated content will have a lot of grammatical and spelling errors

Pricing of Jasper

Jasper offers three pricing options, and they are:

Jasper AI Pricing

Creator: The pricing of this plan is $49/month, and it allows you to generate unlimited words.

Pro: The pricing of this plan is $69/month, and it gives you access to all the creator plan features and a few advanced features.

Business: The pricing of this plan is custom, and this plan is suited for enterprises, so the features of this plan are according to that.

You can also get upto 20% discount on Jasper with our exclusive Jasper AI Coupon codes.

2. Writesonic

Writesonic is a powerful yet user-friendly AI copywriting software that makes content creation a breeze. It helps you to write faster, better, and more efficiently. 

Ai Copywriting Software-Writesonic

Users can write content without prior knowledge of writing, making it great for beginners and experts. Moreover, it creates copy to inspire and wow your target audience. It also gives you the necessary suggestions and assistance to help your writing career.

Highlighted Features of Writesonic:

  • Writesonic provides several content optimization tools, such as a rewriter, grammar checker, summarizer, content expander, and readability checker.
  • The platform creates content for landing pages, PPC advertisements, blog articles, email campaigns, and other purposes.
  • Writesonic lets you write meta descriptions for your blog posts and landing pages so that search engines like Google understand what you’re writing or selling.

Pros of Writesonic

  • The user interface of Writesonic is beginner-friendly and colorful
  • Writesonic has provided documentation on the different use cases of its AI tools
  • It can generate accurate content with minimal human outputs

Cons of Writesonic

  • It doesn’t have a lot of style and tone settings
  • The content created using Writesonic is not SEO-optimized

Pricing of Writesonic

There are four pricing options available on Writesonic:

Writesonic Pricing

Free: With the free plan, you can generate upto 10K words every month using the GPT-3.5 model.

Small Team: The pricing of this plan is $19/month, and it allows you to generate upto 200K words using the GPT-3.5 model or upto 33333 words using the GPT-4 model.

Freelancer: The pricing of this plan is $20/month, allowing you to generate unlimited words using the GPT-3.5 model.

Enterprise: The pricing of this plan is $500+/month, and it is a custom plan that completely depends on your requirements.

3. Frase

Frase is another excellent AI writing tool that assists you in creating SEO-friendly content by identifying the best keywords and topics for your blog posts.

Furthermore, it can perform several tasks, from content research to producing content briefs. In addition, the software can help streamline your content creation processes.

Ai Copywriting Software-Frase

This tool is ideal for SEO content writers who want to rank first on different search engines like Bing and Google.

Highlighted Features of Frase

  • With the help of its Outline Builder, you can create outlines for your articles or blog posts within a second.
  • Its concept map feature displays concepts and topics related to your search query using Wikipedia’s knowledge graph.
  • Frase lets you optimize or improve your existing content using its “Import Content To Optimize” feature.
  • You can make your content more relevant for search engines like Google while generating a better-structured piece that people will like reading using its AI-Generated Content Briefs.

Pros of Frase

  • Helps create briefs and content with ease
  • Comes with concept maps to help users with idea generation
  • Internal link suggestions within the content with the help of Google Search Console

Cons of Frase

  • For more SEO features, you need to buy add-ons
  • AI content writer of Frase sometimes provides inaccurate information

Pricing of Frase

Frase offers multiple plan options:

Pricing of Frase

Trial: Frase has a 5-day trial period. For this, you need to pay $1. 

Solo: This plan is ideal for new projects and will cost you $14.99 monthly.

Basic: The Basic plan costs $44.99 per month and is intended for single users. 

Team: The Team plan is meant for content teams and costs $114.99 per month. 

4. Copysmith (Now Describely) 

When you have an idea for a content marketing campaign but aren’t sure what to do next, Copysmith can help. This AI copywriting software is designed to write compelling text for your business, allowing you to focus on other aspects of the campaign.


Copysmith is a powerful, easy-to-use copywriting tool for creating engaging, unique content that captivates your audience and persuades them to buy from you, whether you are a seasoned writer or just starting out with writing online.

Moreover, it can generate blog outlines, rewrite paragraphs, enhance your content, help you write a press release, and many other things.

Highlighted Features of Copysmith (Describely)

  • CopySmith can generate hundreds of short-form copies in a few hours.
  • To verify that your content is original, CopySmith compares the copy it creates to other online content.
  • The AI copywriting tool allows you to export your generated content in multiple formats, such as PDF, CSV, TXT, and DOCX. 
  • Copysmith can generate content in more than 60 global languages.

Pros of Describely

  • Write high-quality product descriptions in just a few clicks
  • Use in-built SEO tools to create SEO-optimized content
  • Optimize your entire product catalog using the bulk generation feature

Cons of Describely

  • Sometimes gives inaccurate results when generating long-form content
  • Mostly focuses on writing product descriptions

Pricing of Describely

The pricing of Describely depends on the number of products you have in your catalog. It starts from $9/month for 15 products and goes up to $250/month for 450 products.

Describely Pricing

5. CopyAI

CopyAI is an ai copywriting software solution that can help you create content in any niche for any purpose.

Ai Copywriting Software-CopyAI

With CopyAI, you have everything you need to create engaging and high-quality content quickly and easily, whether you are looking to generate more leads or drive more conversions for your business.

CopyAI’s powerful artificial intelligence engine is able to analyze your target audience and create customized content that speaks directly to them, resulting in more conversions and higher ROI than ever.

Highlighted Features of CopyAI 

  • CopyAI uses advanced NLP algorithms to analyze text and identify patterns that help you produce better copy more efficiently.
  • Its rewriting feature helps you rewrite and rephrase your content to make it appear concise.
  • With the help of its product description tool, you can generate an engaging product description within a second.

Pros of CopyAI

  • Helps you generate both short and long-form content with minimal human input
  • A wide selection of customization and templates are available
  • Supports over 95 languages

Cons of CopyAI

  • You need to save your work manually because there is no autosave option available
  • Like all the other AI tools, it can also generate inaccurate results sometimes

Pricing of CopyAI

There are six pricing options available on CopyAI.

CopyAI Pricing

Free: The free plan gives you 2000 words of credit in chat and 200 bonus credits.

Pro: This plan costs $49/month, and it allows you to have upto five users in your account and gives you unlimited words credit for chat.

Team: This plan costs $249/month, and it lets you have upto 20 users in your account.

Growth: This plan costs $1333/month, and it lets you have upto 75 users in your account.

Expansion: This plan costs $2666/month, and it lets you have upto 150 users in your account.

Scale: This plan costs $4000/month, and it lets you have upto 200 users in your account.

6. Outranking

Outranking is an AI-powered SEO content writing tool that assists you in planning and creating the ideal piece of content, be it an article, a press release, or a social media post.

Ai Copywriting Software-Outranking

The software suggests topics and titles based on your keywords to help your content rank higher in search engines.

Highlighted Features of Outranking

  • Its SEO content editor assists you in producing content that is search engine optimized, whether you are generating new content or trying to update your existing one.
  • AI Wizard of Outranking walks you through the content writing procedure. It will provide title suggestions based on the entered keywords.
  • The platform offers various templates for writing Ecommerce content, press releases, social media posts, and more.
  • With its outline builder, you can quickly design your content structure.

Pros of Outranking

  • Automatic SEO content optimization
  • Generate SEO-optimized content briefs and outlines
  • Create factually correct first drafts using the automatic background research feature

Cons of Outranking

  • There is no free plan available to test out its features
  • The pricing is expensive compared to other AI copywriting software on this list

Pricing of Outranking

There are three pricing options available on Outranking.

Outranking Pricing

Starter: The pricing of this plan is $25/month, and it allows you to generate upto 5 SEO documents.

SEO Writer: The pricing of this plan is $69/month, and it lets you create upto 15 SEO documents.

SEO Wizard: The pricing of this plan is $139/month, and it lets you create upto 30 SEO documents.

7. Rytr

The Next AI copywriting tool on our list is Rytr which is budget-friendly and can generate different types of content, including landing pages, business pitches, blog posts, emails, and more.

Ai Copywriting Software-Rytr

Rytr is jam-packed with features that will make your writing process easier, regardless of the style of writing you’re aiming for. Furthermore, the content generated from Rytr is completely unique and passes plagiarism detection checks.

Highlighted Features of Rytr 

  • Using its special “batch writing” feature, you can write multiple articles at once.
  • Rytr supports more than 30 languages, including English, Arabic, French, Chinese,  German, Italian, Portuguese, Hindi, Spanish, etc.
  • Rytr features 18+ tone options to help you achieve different contexts and emotions.

Pros of Rytr

  • There are over 40 different use cases of Rytr AI copywriting tool
  • Best for generating content briefs and outlines
  • The user interface of Rytr is easy to use

Cons of Rytr

  • It doesn’t provide accurate information when generating long-form content
  • The SERP Analyzer and keyword research tool is not as good as SEO tools

Pricing of Rytr 

Rytr has 3 pricing plans:

Pricing of Rytr 

Free: In its free plan, you can generate 10k characters per month.

Saver: For its saver plan, you need to pay $9 per month and can generate 1000k+ characters per month.

Unlimited: As the name suggests, you can generate unlimited characters at just $29 per month.

8. Writecream

Writecream is a freemium AI copywriting tool that can help you boost your productivity and save time. The platform primarily supports blog writing but may also be used to produce emails, copywriting, social media posts, and other types of writing content.

Ai Copywriting Software-Writecream

This freemium tool comes with a tonne of helpful features that inspire creativity in every content creator.

Highlighted Features of Writecream

  • Writecream lets you write a personalized introduction for your potential prospect based on their education, work, and experience.
  • The AI tool lets you convert any blog post into a podcast or YouTube voice-over. It supports 40+ voices.
  • You can write compelling ad copies for Google and Facebook with just a single click.

Pros of Writecream

  • It is best known for its ability to generate unique product descriptions, product reviews, and ad copies
  • There is a lifetime deal available on AppSumo for Writecream, which costs only $59
  • The long-form editor of Writecream is much better than a lot of tools from this list

Cons of Writecream

  • The quality of the content generated through Writecream is average compared to tools like Jasper
  • It lacks basic output and tone settings

Pricing of Writecream

There are four pricing options available on Writecream.

Pricing of Writecream

Free: With the free plan, you get 20 credits, which allows you to generate up to 40K characters.

Unlimited: This is a limited-time offer that costs $29/month and gives you access to unlimited credits.

Standard: The pricing of this plan is $49/month, and it gives you 200 credits allowing you to generate upto 400K characters.

Extended: The pricing of this plan is $69/month, and it gives you 750 credits allowing you to generate upto 1.5 Million characters.

9. Content Bot

This software uses natural language processing, and machine learning algorithms to analyze and understand the context of the given topic. Then it will generate written content that is both informative and engaging.

The software can analyze keywords and phrases related to a particular topic and then incorporate them into the written content in a natural and organic way. 

Content Bot

Content bot AI copywriting software also offers a high degree of customization and control. Users can specify the tone, style, and length of the content they want to generate, as well as any specific keywords or phrases they want to target.

Highlighted Features of Content Bot

  • A content bot is capable of generating high-quality content in various formats, such as articles, blog posts, social media posts, and product descriptions.
  • It can create personalized content that targets specific demographics, interests, and preferences.
  • Content bots can create and publish large volumes of content in a short period of time, making it an efficient solution for businesses and marketers.

Pros of Content Bot

  • Automate content creation using specific actions and triggers
  • Hundreds of prompt templates
  • Use the Blog Post Wizard to create long-form content with ease

Cons of Content Bot

  • The dashboard of Content Bot can be a bit confusing since all the tools are not available there
  • The GPT-4 model uses 6x credit multiplier compared to the GPT-3.5 model

Pricing of Content Bot

There are four pricing options available on Content Bot.

ContentBot AI Pricing

Prepaid: You have to pay in advance to get credits and it starts from $1 for 1000 words.

Starter: The pricing of this plan is $19/month, which gives you access to 50K words.

Premium: The pricing of this plan is $59/month, which gives you access to 150K words.

Premium+: The pricing of this plan is $99/month, which gives you access to 400K words.

10. Anyword

The Anyword platform offers a variety of features that can help users create compelling copy for different purposes, including ads, product descriptions, email marketing, and social media posts. 

The software uses data from past successful campaigns and industry-specific language models to provide users with personalized suggestions and insights for their copy.


It allows users to test different messaging and language options to see which resonates best with their target audience. 

This A/B testing feature helps businesses save time and money by avoiding costly mistakes and improving the effectiveness of their marketing campaigns.

Highlighted Features of Anyword

  • Anyword AI offers real-time writing suggestions and feedback to help users improve the clarity, tone, and impact of their writing.
  • Anyword AI offers A/B testing functionality, allowing users to test different versions of their content to see which one performs best.
  • It allows multiple users to collaborate on the same project, making it easy for teams to work together on content creation.

Pros of Anyword

  • Teach the AI to write according to your brand voice
  • You can train its custom AI models to work according to the performance data of your campaigns
  • Access to 100+ custom prompts and templates

Cons of Anyword

  • Long-form content requires a lot of human edits 
  • You can get access to all the features only in the business plan which costs $499/month

Pricing of Anyword

There are four pricing options available on Anyword.

Anyword Pricing

Starter: The pricing of this plan is $49/month, and it is best for freelancers and solo marketers.

Data-Driven: The pricing of this plan is $99/month, and it is best for marketing teams who want to generate content that is on-point with their brand.

Business: The pricing of this plan starts from $499/month, and it is best for marketing teams that want better performance across different channels.

Enterprise: The pricing of this plan is custom and depends on your needs. This plan is best for those who want custom-built AI tailored to their brand.

11. Hypotenuse AI  

Last but not least, Hypotenuse AI is advanced copywriting software. Its best content categories are Products Ads descriptions, Blog posts and social media posts. Anybody can create engaging content quickly with its user-friendly interface and powerful  features,

Hypotenuse AI  

Highlighted Features of Hypotenuse AI  

  • Hypotenuse AI can suggest relevant keywords to optimize the content for search engines.
  • It can analyze your existing content and give you tips on how to improve it.
  • Hypotenuse AI allows you to input more information than other AI writing software does.
  • Its blog writer produces relevant, insightful, clear, and concise content. 

Pros of Hypotenuse AI

  • Train the AI model to your brand voice using your previous writing and guidelines to generate content that is on point with your brand
  • The AI model conducts factual research to create the best content
  • Comes with an in-built plagiarism checker to ensure the uniqueness of the content

Cons of Hypotenuse AI

  • Limited word credits in the premium plans compared to other AI copywriting software
  • The plagiarism checker is only available in the higher plans

Pricing of Hypotenuse AI

There are three pricing options available on Hypotenuse AI.

Hypotenuse AI Pricing

Individual: The pricing of this plan is $29/month, and it gives you 50K word credits.

Teams: The pricing of this plan is $59/month, and it gives you 120K word credits.

Enterprise: The pricing of this plan is custom, and you can set the word credits according to your needs, and the pricing will be decided according to that.

More On AI Tools:

Conclusion: Best AI Copywriting Software (2024)

We’ve reached the end of our journey to find the best AI copywriting software. We hope this article has helped you choose which tool is best for your needs so that you can start your content creation journey right away.

Now that we’ve shared our best picks, it’s time for you to decide which suits best for your needs. 

Let me know your choice in the comment section below!


Can someone with no technical skills use AI copywriting software?

Yes, most AI copywriting software is designed to be user-friendly, making it accessible to people without technical expertise.

What exactly is AI copywriting software?

AI copywriting software is a tool that leverages artificial intelligence to create written content, such as social media posts, ads, and product descriptions.

Can businesses try AI copywriting software before committing to it?

Yes, many AI copywriting software providers offer free trials to businesses so that they can test the platform and determine whether it meets their needs before making a commitment.

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