11 Best SpyFu Alternatives To Choose From In 2024

Are you searching for the best SpyFu alternative to power your SEO strategy?

If so, we’ve got you covered!

In this article, we have handpicked the 11 best SpyFu alternatives that are worth checking out. So, keep reading to find the best tool for your needs.

All the tools mentioned below share similar features to SpyFu and can assist you with every aspect of search engine optimization tasks. Additionally, many SEO tools offer more advanced features that might make them more suitable for your business.

Without further ado, let’s dive in.

Top 11 SpyFu Alternatives: In A Nutshell (2024)

But first, let us give you a quick summary of all the below-mentioned SpyFu alternatives:

Sr. No	The Best SpyFu Alternatives	Key Takeaway
1.	Semrush	industry-leading and all-in-one marketing suite
2.	SE Ranking	Powerful search optimization tool
3.	WebCEO	All-in-one SEO platform
4.	Mangools	Affordable alternative to SpyFu
5.	Ahrefs	Advanced all-in-one SEO tool with a user-friendly interface
6.	Serpstat	Feature-rich marketing platform
7.	Moz Pro	Complete set of SEO solutions
8.	Majestic	Best SEO backlink checker and link-building tool
9.	Raven Tools	Affordable SEO and reporting software
10.	SEO PowerSuite	Computer-based SEO software bundle
11.	AccuRanker	Best SEO Software to track the rankings of keywords

Here we have compiled a list of the top SpyFu alternatives to help you pick the best option for your SEO needs.

1. Semrush

Semrush tops our list of SpyFu alternatives as it is an industry-leading, all-in-one marketing suite. It is widely recognized as the gold standard in SEO tools, offering more features and data than its competitors.

Semrush includes over 40 tools that cover every aspect of SEO. It can be used for competitive analysis, keyword research, backlink analysis, site audits, content optimization, rank tracking, etc.

In addition to comprehensive SEO tools, Semrush provides tools for social media marketing, PPC analysis, content marketing, and other aspects of digital marketing. Hence it is a much more complete marketing package than SpyFu.

All in all, Semrush is one of the best Spyfu alternatives for serious SEO marketers and agencies with a larger budget. You can also check out our in-depth Semrush vs SpyFu comparison to decide which is the best for you.

Key Features of Semrush

Keyword Research
On-page SEO
Rank Tracking
Link Building
Competitor SEO Analysis
Market Analysis
Paid Advertising
Competitor PR Monitoring
PPC Keyword Research

Pros of Semrush

More tools & features compared to SpyFu.
Reliable and accurate data.
Analyze the backlinks profiles of your competitors.

Cons of Semrush

It provides high volumes of metrics and data, which can be confusing for beginners.
Sometimes, it provides inaccurate competitor data.

Pricing of Semrush

Semrush has three pricing options ranging from $119.95 to $449.95 per month. We also offer an exclusive Semrush Coupon that can help you save on your subscription.

2. SE Ranking

While the name suggests that SE Ranking is a rank-tracking tool, it is also a one-stop SEO solution to improve your online visibility and search performance.

SE Ranking is a powerful search optimization tool that can do everything from monitoring your SEO performance to obtaining in-depth insight into your competitors.

Furthermore, its keyword rank tracking tool is also excellent, which gives metrics from different search engines and provides data on both desktop and mobile devices.

Overall, SE Ranking is a good SpyFu alternative if you’re on a tight budget but still want to profit from a high-quality, all-in-one SEO solution.

Key Features Of SE Ranking

On-page SEO checker
Keyword Rank Tracker
Website Audit
Competitor Analysis
Local Marketing
Backlink Checker
Keyword Grouper
Keyword Suggestion Tool
Report Builder

Pros of SE Ranking

Find the best keywords of your competitors.
Get the complete list of competitors for every query.
Discover the best PPC campaigns of your competitors and replicate their strategy.

Cons of SE Ranking

The rank tracking tool is less accurate than other tools from this list.
The backlink analysis tool is not as good as tools like Semrush and Ahrefs.

Pricing Of SE Ranking

SE Ranking offers three pricing plans that start at $39 per month.

3. WebCEO

WebCEO is another excellent online marketing suite that provides access to over 23 professional-level products on a single platform. It’s ideal for agency-level competition analysis and has robust reporting features.

It has all the features you’d expect from a complete SEO solution. Use it for competition research, keyword research, social media analysis, backlink analysis, in-depth SEO audits, monitoring rankings, etc.

Additionally, WebCEO is specially designed for freelancers and teams, with agency-specific features such as automated notifications, batch project, and task management, a lead generation widget, and SEO reports.

Key Features of WebCEO

Keyword Research
Rank Tracking
Site Audit
Internal Links
SEO Content Assistant
Competitor Backlink Spy
Backlink Checker
Content Submission
Toxic Link Checker
Social Analytics
DIY SEO Checklist
Traffic Analysis
Quick Domain Analysis
Competitor Metrics

Pros of WebCEO

Gather effective keywords from four different platforms.
Run a technical site audit of your website to find any technical errors.
Compare your site’s performance with your competitors.

Cons of WebCEO

The pricing of WebCEO is expensive compared to SpyFu.
The keyword database of WebCEO is not as big as Semrush or Ahrefs.

Pricing of WebCEO

WebCEO has four monthly pricing levels ranging from $37 to $299.

4. Mangools

Mangools is an affordable alternative to SpyFu. It is an all-in-one competitive research tool known for its easy-to-use and user-friendly interface.

Mangools contains 5 SEO tools: SERPChecker (for ranking checking); LinkMiner (for backlink analysis); KWFinder (for keyword research); SERPWatcher (for rank tracking); and SiteProfiler (for competitor’s site auditing).

In addition, it features a SERP tool that can display search engine results for any location, which is important if you want to examine how your website performs compared to your rivals in specific locations.

Overall, it is great value for the money and an excellent SpyFu alternative for beginners.

Key Features of Mangools

Kwfinder
Serpwatcher
Serpchecker
Siteprofiler
Linkminer
Mangools Api
Custom Data Exports
Serp Simulator
Browser Extension
SERP Volatility Checker

Pros of Mangools

Analyze your competitor’s backlink profile and metrics like Citation Flow and Trust Flow.
Use the Google SERP Analysis tool to scrape the strategy of your competitors.
The site profiler feature shows you the top-ranking pages with keywords of any domain.

Cons of Mangools

Depending on your subscription, you can only use the site profiler tool 20-150 times a day.
A few helpful resources to help you fully utilize all the tools of Mangools.

Pricing of Mangools

Mangools offers three pricing options, ranging from $29.90 to $89.90 monthly.

5. Ahrefs

Ahrefs is a well-known SEO platform available on the market. It is extensively used by millions of SEO specialists worldwide and is considered one of the best SpyFu alternatives.

With the most active web crawler and some of the most advanced features available, it ranks right up there with Semrush as a market leader.

Like Semrush, Ahrefs also offers advanced keyword research, site auditing, backlink analysis, content marketing research, competitive analysis, and other essential features.

Another interesting feature that makes Ahrefs a great Spyfu competitor is the content explorer tool. It allows you to discover trending content and categorize it based on referring websites, backlinks, and organic traffic they attract.

Key Features of Ahrefs

Content Explorer
Keywords Explorer
Site Explorer
Site Audit
Rank Tracker
Website Authority Checker
Backlink Checker
Keyword Generator
Broken Link Checker
Bing Keyword Tool
SEO Toolbar
SERP Checker

Pros of Ahrefs

Extensive keyword and backlink databases.
Get accurate insights on your competitors using the Site Explorer tool.
Monitor the ranking progress of your pages on desktop and mobile.

Cons of Ahrefs

Ahrefs has recently made changes to its pricing structure. Now, it has a credit system, which is not good at all.
There is no free trial available.

Pricing of Ahrefs

Ahrefs offers four pricing options, starting at $99 per month.

6. Serpstat

Serpstat is another powerful alternative to SpyFu that comes with more than 30 SEO tools and some amazing features you won’t find anywhere else. It includes keyword research, advertising analysis, search analytics, rank tracking, etc.

Serpstat is a feature-rich marketing platform that meets all your SEO needs and propels your business to new heights. It gathers targeted and profitable keywords, determines keyword value, examines your webpage relevancy, and recommends long tail keywords for maximum organic traffic on your website.

The Malicious Sites report is another feature we appreciated. It informs you about the harmful sites that link to your website, allowing you to identify links you may want to delete or disavow.

Key Features of Serpstat

Competitor Analysis
Rank Tracking
Local SEO
Keyword Research
Backlink Analysis
Page Audit
Site Audit
API features
Text Analysis
Keyword Clustering

Pros of Serpstat

Find your organic and paid competitors using the site audit tool.
Track the rankings of your or your competitor’s keywords.
Compare the rankings of your site with upto 200 domains.

Cons of Serpstat

It doesn’t track all the Google Ads campaigns, which makes it harder to prepare for your PPC strategy.
You can’t track the social media of your competitors.

Pricing of Serpstat

Serpstat has multiple plans to suit everyone’s needs. The basic plan starts at $69 per month.

7. Moz Pro

Many marketers and bloggers use Moz daily to check metrics such as DA and PA.

Moz Pro provides a complete set of SEO solutions for businesses that wish to monitor their organic search on a single platform. It generates over 500 million unique keyword ideas for over 170 search engines.

Moz Pro simplifies SEO by assisting you in finding the right targeted keywords and tracking your rankings over time. Furthermore, Moz Pro also offers a Google Chrome extension that displays the SEO metrics of each website based on specific criteria.

If you’re searching for premium service, Moz is a great option. Moz offers various advanced SEO toolsets that can help you crawl and audit your websites, find link-building opportunities, examine on-page optimization options, and so on.

Key Features of Moz Pro

Keyword Explorer
Link Explorer
Site Crawl
Rank Tracker
Page Optimization
Custom Reports

Pros of Moz Pro

Get a quick overview of the sites through the Moz Bar browser extension.
Enter the URL of any domain to find out the top-ranking pages.
Get email reports of any ranking changes on your sites.

Cons of Moz Pro

You can only compare two domains at once.
It mainly focuses on analyzing the SEO strategy of your site instead of your competitors.

Pricing of Moz Pro

Moz Pro has four pricing options, ranging from $99 to $599 monthly.

8. Majestic

Majestic is another excellent SpyFu alternative that offers various features to help you with your SEO campaigns. It can help if you’re looking for a tool with a vast backlink index. Additionally, it offers award-winning Link Intelligence analysis. Furthermore, Majestic is the home of well-known metrics such as trust flow and citation flow.

Further, it also provides other unique metrics, such as visibility flow, which assists you in avoiding ineffective directory links and finding worthwhile editorial-type links.

Moreover, Majestic is not extensively used for rank tracking or keyword research. However, the majority of users prefer Majestic for its Site Explorer tool, which provides substantial data and backlink profile research.

Majestic can compare website metrics and provide data on the backlink profiles of your competitors.

Key Features of Majestic

Link Building Tool
Top Backlinks
Search Explorer
Domain Comparison
Priority Metrics
Audit your website’s backlinks
Keyword Checker
Keyword Generator

Pros of Majestic

Shows the important metrics of backlinks: Trust Flow and Citation Flow.
Use Majestic Campaigns tools to track your and your competitor’s websites.
Discover backlink opportunities by checking your competitors’ backlinks profile.

Cons of Majestic

You can have only one user in the Lite and Pro subscriptions.
It doesn’t offer a history index tool in the basic subscription.

Pricing of Majestic

Majestic has three pricing plans that start at $49.99 per month.

9. Raven Tools

Another great addition to our list is Raven Tools. It is a search engine optimization and marketing tool for freelancers, agencies, and search marketers.

Raven Tools offers all the essential SEO tools, such as a site auditor, a keyword research database, and a backlink explorer. Raven Tools is also a wonderful reporting tool that can connect to your several ad and social media accounts to provide extensive, cross-channel data. In addition, it provides you access to white-label SEO reports.

So, if you’re searching for an all-in-one and white-label SEO solution that won’t break your budget, Raven Tools should be at the top of your priority list.

Key Features of Raven Tools

Competitor Domain Research
Marketing Reports
Site Auditor
SERP Rank Tracker
Backlink Checker
Keyword Research
Keyword Rank Checker
Google Data Studio
Social Media
Link Spy

Pros of Raven Tools

Improve your organic and paid traffic to gain new customers.
Track daily, weekly, and monthly ranking of your keywords.
Build detailed white-label marketing reports for your clients.

Cons of Raven Tools

You can generate a limited number of reports in the lower plans.
It offers more than 45 tools, which might be overwhelming for beginners.

Pricing of Raven Tools

Raven Tools offers five varied plans that start at $49 per month.

10. SEO PowerSuite

SEO PowerSuite is a feature-rich tool designed to combine all the various SEO expertise with a bit of simplicity to ensure that users enjoy the ease that they haven’t found in other software.

Unlike other tools, it is computer-based software to boost your website’s organic traffic. In addition, SEO PowerSuite is highly flexible and works effortlessly on Windows, Mac, and Linux. The interface is also very simple; even a beginner with no prior SEO experience can use this tool to achieve positive outcomes.

The best part is that it has a massive database that searches 7.1 billion web pages daily and can help you discover thousands of backlink opportunities that other software might overlook.

So, if you’re on a limited budget and want to invest in a reliable SEO software package, SEO PowerSuite is an ideal option for you.

Key Features of SEO PowerSuite

SEO Spyglass
Rank Tracker
Link Assistant
Website Auditor
Serp Tracking
Youtube Rank Tracker
Local Rank Tracker
Google Rank Tracker
Site Structure Visualization
Page Speed Checker

Pros of SEO Powersuite

Track the rankings of your competitors in any geographical applications.
Get access to your competitors’ backlink data for upto one year.
Access the top-ranking keywords of your competitors and add them to your SEO strategy.

Cons of SEO Powersuite

It doesn’t offer any PPC research tool to help you track your competitor’s ad campaigns.
The user interface is outdated compared to other tools in the list.

Pricing of SEO PowerSuite

SEO PowerSuite offers 3 pricing plans, as mentioned below:

Free – Limited version

Professional – Get a license for $299 per year.

Enterprise – Get a license for $499 per year.

11. AccuRanker

If you are searching for a SpyFu alternative to only track the rankings of your or your competitor’s keywords, then AccuRanker is the perfect choice for you. You can easily spy on your competitors and stay ahead of them by using their own strategy.

AccuRanker helps you in analyzing your competitors along with their top-ranking pages. When you enter your competitor’s domain name, it will show you for which keywords their pages are ranking on the top of search engines.

They have over 24 billion keywords in their keyword database, which makes it easier for you to conduct keyword research for your website. AccuRanker also updates its software constantly to give you accurate data.

AccuRanker gives you access to various integrations such as Google Analytics, Google Looker Studio, Google Search Console, Adobe Analytics, Historically Data Migration, etc.

Key Features of AccuRanker

Live SERP Tool
Google Grump
SERP Analysis
Organic Site Explorer
Dynamic Competitors
Dynamic Tagging
Keyword Management
Pixel Tracking
Integrations
Keyword Research Database

Pros of AccuRanker

Search for the local and global competitors’ rankings based on their locations.
Get reports of your and your competitor’s rankings every 24 hours.
Monitor the rankings of upto ten competitors at once.

Cons of AccuRanker

It doesn’t offer all the SEO tools you need to create the best SEO strategy for your site.
The pricing of AccuRanker is expensive compared to other tools from this list.

Pricing of AccuRanker

The pricing of AccuRanker depends on the number of keywords you want to track on your account, and it starts from 1000 keywords and charges $129/month for it.

More Alternatives Read:

Final Thoughts: Best SpyFu Alternatives (2024)

That wraps up our top recommendations for the best SpyFu alternatives to consider.

Whether you need a comprehensive SEO tool or just some assistance monitoring your keyword position or analyzing your website’s technical performance, these alternatives are surefire ways to improve your search engine rankings.

Further, these SpyFu alternatives are affordable and provide a wide range of SEO tools. We are sure that you will find the best fit for your budget and business needs from the aforementioned list.

Lastly, we hope you will find this article helpful.